Top 5 iOS Navigation and Maps Apps in Nigeria: Q1 2023 Performance

In Q1 2023, the iOS navigation and maps app market in Nigeria saw notable trends in downloads and active users for the top 5 apps. Here is a closer look at their performance:

Google Maps showed consistent download numbers throughout the quarter. Downloads peaked at approximately 10.5K in the week of January 2 and again at 10.4K in the week of February 20. The app maintained a strong user base, with weekly active users hovering around 320K to 340K, peaking at 343K in the week of January 23.

GPS Live Navigation had a steady performance in terms of downloads, with a slight decrease towards the end of the quarter. Weekly downloads started at around 900 in the first week of January and dropped to approximately 560 by the end of March. The app's weekly active users showed a gradual increase from 3.5K to 4.4K throughout the quarter.

Google Earth experienced modest download numbers, fluctuating between 400 and 500 downloads per week for most of the quarter, with a notable spike to 722 downloads in the final week of March. Active users for the app increased steadily from around 2.7K in late December to 3.8K by the end of March.

GPS Navigation & Map Direction saw a varied trend in downloads, starting with around 530 downloads in late December, peaking at 700 in the first week of January, and eventually settling around 450 by the end of March. The app maintained a consistent active user base, with numbers ranging from 4.4K to 4.6K throughout the quarter.

iLocation: Here! demonstrated stable download trends, with weekly downloads fluctuating between 350 and 480. The app's active user base remained steady, starting at 3.9K in late December and reaching 4.4K by the end of March.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, head over to Sensor Tower's platform.